Coro’s Blog: On Purpose
Is social purpose picking up the torch from CSR?
Published on May 30, 2019
Critics of corporate social responsibility (CSR) say that the past 20 years haven’t produced much in terms of actual, on-the-ground changes to companies’ business models. That may be a little harsh, as some organizations did embrace CSR principles quite deeply, but there’s no question that the principles need to transition from a “nice to do” to “essential for business” which is new territory for a lot of corporate senior leaders and boards of directors.
Check out my conversation about the changing face of CSR and the pivot to purpose on The Future of Good, a digital content provider focussed on illuminating the innovations, perspectives and emerging trends shaping the work world.